Here is a great article from Think with Google on Videos and creating a campaign strategy on YouTube.
https://www.thinkwithgoogle.com/articles/building-youtube-content-strategy-lessons-from-google-brandlab.html
I highly recommend this read!
One point that I agree with is this: "Video is what consumers want on mobile."
Users these days prefer watching a video that is concise, visual and tells them about your company or offer quickly and eloquently. We can help and will do so cost efficiently.
Amoung all of the usual Campaign Graphics Services that we offer, Endless is now also doing Videos and Video Editing. We would love to sit down with you and see how a video could be used in your promotional campaign to help you target the mobile publics. You can see some of our work here in our portfolio.
Local searches make it possible these days to get some great search results and traffic especially with a video attached.
I will be doing a more regular series (bi-weekly) about Location Based Directories and how utilizing these and Videos in them can really help your business to be found on line!
Would love to discuss with you how we might help you get started!